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Account management
Customer management puts the customer at the centre of everything we
do with the goal of developing more loyal and more profitable customer
relationships. It focuses on three processes - managing relationships,
creating opportunities and orchestrating teams – to deliver a differentiated
and consistent customer experience.
The key to making the customer centred
approach a reality is the way that the account managers work with other
internal departments, customer and suppliers. They need to take the lead
in understanding the customers’ needs,
exceeding their service expectations, proactively developing new opportunities
and assuring the customer of their commitment to them.
Using our structured
account management methodology, we work with account managers and teams,
who are both internal and externally focused, to support them in delivering
maximum value from their accounts.
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